Branding and Collateral Design
Horiyoshi III is known as one of the great tattoo artists of Japan and specialises in traditional irezumi. In collaboration with Auckland Art Gallery original paintings, sketches and photography will be exhibited.
When designing collateral for this project I was mindful to keep the integrity of Horiyoshi’s work the focal point. As Horiyoshi III is a traditionalist I incorporated elements of Japanese design into my work such as the hand bound book and Japanese style drawstring bag and envelope.